/* theadsdoc.com — one stylesheet, no framework.
   Tokens ------------------------------------------------------- */
:root{
  --ink:#14213d;        /* deep navy: headings, dark bands   */
  --ink-2:#2b3a5c;
  --body:#3f4a5f;
  --muted:#6b7488;
  --line:#dde3ec;
  --paper:#f5f8fa;      /* section background                */
  --white:#fff;
  --teal:#0b8a8f;       /* primary action                    */
  --teal-dark:#086d71;
  --mint:#d9f2ee;       /* tint behind teal                  */
  --amber:#f2b134;      /* attention / diagnosis markers     */
  --red:#d64545;        /* only for "before" values & errors */
  --font-display:'Sora',system-ui,sans-serif;
  --font-body:'DM Sans',system-ui,sans-serif;
  --wrap:1140px;
  --r:14px;
  --shadow:0 12px 40px rgba(20,33,61,.10);
}
*,*::before,*::after{box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}*{animation:none!important;transition:none!important}}
body{margin:0;font-family:var(--font-body);font-size:17px;line-height:1.6;color:var(--body);background:var(--white)}
img,svg{max-width:100%;display:block}
a{color:var(--teal-dark)}
a:focus-visible,button:focus-visible,input:focus-visible,select:focus-visible,textarea:focus-visible{outline:3px solid var(--amber);outline-offset:3px}
h1,h2,h3,h4{font-family:var(--font-display);color:var(--ink);line-height:1.15;margin:0 0 .5em;letter-spacing:-.015em}
h1{font-size:clamp(2.2rem,5vw,3.6rem);font-weight:700}
h2{font-size:clamp(1.7rem,3.4vw,2.5rem);font-weight:600}
h3{font-size:1.25rem;font-weight:600}
p{margin:0 0 1em;max-width:62ch}
ul{padding-left:1.2em}
.wrap{width:min(var(--wrap),calc(100% - 2.5rem));margin:0 auto}
.skip{position:absolute;left:-999px;top:0;background:var(--ink);color:#fff;padding:.6em 1em;z-index:100}
.skip:focus{left:1rem;top:1rem}
.lede{font-size:1.2rem;color:var(--ink-2)}
.small{font-size:.9rem;color:var(--muted)}

/* Buttons --------------------------------------------------------- */
.btn{display:inline-flex;align-items:center;gap:.5em;font-family:var(--font-display);font-weight:600;font-size:.98rem;padding:.8em 1.35em;border-radius:999px;text-decoration:none;border:2px solid transparent;cursor:pointer;transition:background .15s,color .15s,border-color .15s}
.btn-solid{background:var(--teal);color:#fff}
.btn-solid:hover{background:var(--teal-dark)}
.btn-ghost{border-color:var(--ink);color:var(--ink);background:transparent}
.btn-ghost:hover{background:var(--ink);color:#fff}
.btn-light{background:#fff;color:var(--ink)}
.btn-light:hover{background:var(--mint)}
.btn-wa{background:#25d366;color:#0b2e16}
.btn-wa:hover{background:#1ebe5a}
.btn svg{width:1.1em;height:1.1em}
.btn-row{display:flex;flex-wrap:wrap;gap:.75rem;margin-top:1.5rem}

/* Header ---------------------------------------------------------- */
.site-head{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.92);backdrop-filter:blur(10px);border-bottom:1px solid var(--line)}
.head-row{display:flex;align-items:center;justify-content:space-between;height:72px}
.brand{display:inline-flex;align-items:center;gap:.5rem;font-family:var(--font-display);font-weight:700;font-size:1.35rem;color:var(--ink);text-decoration:none;letter-spacing:-.02em}
.brand em{color:var(--teal);font-style:normal}
.brand-mark{width:30px;height:30px;color:var(--teal)}
.nav{display:flex;align-items:center;gap:1.6rem}
.nav a{font-weight:500;color:var(--ink-2);text-decoration:none;padding:.3em 0;border-bottom:2px solid transparent}
.nav a:hover,.nav a[aria-current]{border-bottom-color:var(--teal);color:var(--ink)}
.nav .btn{border-bottom:0;padding:.65em 1.15em;color:#fff}
.nav-toggle{display:none;width:44px;height:44px;border:0;background:none;padding:10px;cursor:pointer}
.nav-toggle span{display:block;height:2px;background:var(--ink);margin:6px 0;transition:transform .2s,opacity .2s}
.nav-toggle[aria-expanded=true] span:first-child{transform:translateY(8px) rotate(45deg)}
.nav-toggle[aria-expanded=true] span:last-child{transform:translateY(-8px) rotate(-45deg)}
@media (max-width:860px){
  .nav-toggle{display:block}
  .nav{position:absolute;left:0;right:0;top:72px;flex-direction:column;align-items:stretch;gap:0;background:#fff;border-bottom:1px solid var(--line);padding:.5rem 1.25rem 1.25rem;display:none;box-shadow:var(--shadow)}
  .nav.open{display:flex}
  .nav a{padding:.8em 0;border-bottom:1px solid var(--line)}
  .nav .btn{margin-top:1rem;justify-content:center;border-radius:999px;border-bottom:0}
}

/* Sections -------------------------------------------------------- */
.section{padding:clamp(3.5rem,8vw,6.5rem) 0}
.section-paper{background:var(--paper)}
.section-ink{background:var(--ink);color:#c9d3e6}
.section-ink h2,.section-ink h3{color:#fff}
.section-ink p{color:#c9d3e6}
.section-head{max-width:720px;margin-bottom:2.5rem}
.section-head p{font-size:1.1rem}

/* Hero ------------------------------------------------------------ */
.hero{padding:clamp(3rem,7vw,6rem) 0 clamp(3rem,6vw,5rem);background:
  radial-gradient(60% 50% at 100% 0%,var(--mint) 0,transparent 70%),var(--white)}
.hero-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:3rem;align-items:center}
.hero h1{margin-bottom:.6em}
.hero-note{display:flex;gap:1.5rem;flex-wrap:wrap;margin-top:2rem;font-size:.95rem;color:var(--muted)}
.hero-note b{display:block;font-family:var(--font-display);font-size:1.5rem;color:var(--ink);font-weight:600}
@media (max-width:900px){.hero-grid{grid-template-columns:1fr}}

/* Case file card — the hero's memorable object */
.casefile{background:#fff;border:1px solid var(--line);border-radius:var(--r);box-shadow:var(--shadow);padding:1.4rem 1.5rem;font-size:.95rem}
.casefile-top{display:flex;justify-content:space-between;align-items:baseline;border-bottom:1px dashed var(--line);padding-bottom:.8rem;margin-bottom:1rem}
.casefile-top strong{font-family:var(--font-display);color:var(--ink);font-size:1.05rem}
.casefile-top span{color:var(--muted);font-size:.85rem}
.casefile svg{width:100%;height:auto;margin:.25rem 0 1rem}
.pulse-line{stroke:var(--teal);stroke-width:2.5;fill:none;stroke-linecap:round;stroke-linejoin:round;stroke-dasharray:900;stroke-dashoffset:900;animation:draw 1.6s ease-out .3s forwards}
.pulse-line.before{stroke:var(--red);opacity:.45;stroke-dasharray:4 5;animation:none}
@keyframes draw{to{stroke-dashoffset:0}}
.casefile dl{display:grid;grid-template-columns:auto 1fr;gap:.45rem 1rem;margin:0}
.casefile dt{color:var(--muted)}
.casefile dd{margin:0;color:var(--ink)}
.casefile dd.before{color:var(--red)}
.casefile dd.after{color:var(--teal-dark);font-weight:600}
.tag{display:inline-block;background:var(--mint);color:var(--teal-dark);font-weight:600;font-size:.8rem;padding:.2em .7em;border-radius:999px}
.tag-amber{background:#fdf0cf;color:#8a5f00}

/* Two services — deliberately unequal panels ----------------------- */
.two{display:grid;grid-template-columns:1fr 1fr;gap:1.5rem}
.panel{border-radius:var(--r);padding:2.2rem;display:flex;flex-direction:column;gap:.8rem}
.panel-web{background:var(--ink);color:#c9d3e6}
.panel-web h2,.panel-web h3{color:#fff}
.panel-web p{color:#c9d3e6}
.panel-ads{background:var(--mint);color:var(--ink-2);border:1px solid #bfe4dc}
.panel ul{list-style:none;padding:0;margin:.5rem 0 1rem;display:grid;gap:.4rem}
.panel li{padding-left:1.4em;position:relative}
.panel li::before{content:"";position:absolute;left:0;top:.55em;width:.7em;height:.7em;border-radius:50%;background:var(--teal)}
.panel-web li::before{background:var(--amber)}
.panel .btn{align-self:flex-start;margin-top:auto}
@media (max-width:760px){.two{grid-template-columns:1fr}}

/* Process — a real sequence, so it is numbered --------------------- */
.steps{counter-reset:step;display:grid;grid-template-columns:repeat(4,1fr);gap:1.5rem;list-style:none;padding:0;margin:0}
.steps li{counter-increment:step;position:relative;padding-top:1rem;border-top:3px solid var(--teal)}
.steps li::before{content:counter(step);font-family:var(--font-display);font-weight:700;font-size:2.2rem;color:var(--teal);line-height:1;display:block;margin-bottom:.4rem}
.steps h3{font-size:1.15rem}
.steps p{font-size:.98rem;margin:0}
@media (max-width:860px){.steps{grid-template-columns:1fr 1fr}}
@media (max-width:520px){.steps{grid-template-columns:1fr}}

/* Work list — a ledger, not a card grid ---------------------------- */
.work-list{list-style:none;padding:0;margin:0;border-top:1px solid var(--line)}
.work-list li{display:grid;grid-template-columns:1.2fr 2fr 1fr 1fr;gap:1.5rem;align-items:center;padding:1.4rem 0;border-bottom:1px solid var(--line)}
.work-list .w-name{font-family:var(--font-display);font-weight:600;color:var(--ink);font-size:1.15rem}
.work-list .w-name small{display:block;font-family:var(--font-body);font-weight:400;color:var(--muted);font-size:.85rem;margin-top:.2rem}
.work-list .w-what{margin:0;font-size:.98rem}
.work-list .w-stat{font-family:var(--font-display);font-weight:700;font-size:1.6rem;color:var(--teal-dark);line-height:1}
.work-list .w-stat small{display:block;font-family:var(--font-body);font-weight:400;font-size:.8rem;color:var(--muted);margin-top:.3rem}
@media (max-width:760px){.work-list li{grid-template-columns:1fr 1fr;gap:.8rem 1.5rem}.work-list .w-name,.work-list .w-what{grid-column:1/-1}}

/* Stats strip ------------------------------------------------------ */
.stats{display:grid;grid-template-columns:repeat(4,1fr);gap:1.5rem}
.stats div{border-left:3px solid var(--amber);padding-left:1rem}
.stats b{display:block;font-family:var(--font-display);font-size:2.4rem;color:#fff;font-weight:700;line-height:1.1}
.stats span{font-size:.95rem}
@media (max-width:760px){.stats{grid-template-columns:1fr 1fr}}

/* FAQ -------------------------------------------------------------- */
.faq{max-width:780px}
.faq details{border-bottom:1px solid var(--line);padding:.2rem 0}
.faq summary{cursor:pointer;font-family:var(--font-display);font-weight:600;color:var(--ink);font-size:1.05rem;padding:1rem 2.2rem 1rem 0;list-style:none;position:relative}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";position:absolute;right:0;top:.85rem;font-size:1.5rem;color:var(--teal);font-weight:400;transition:transform .2s}
.faq details[open] summary::after{transform:rotate(45deg)}
.faq details p{padding-bottom:1.2rem;margin:0}

/* CTA band --------------------------------------------------------- */
.cta{background:linear-gradient(135deg,var(--teal) 0%,var(--teal-dark) 100%);color:#fff;text-align:left}
.cta h2,.cta p{color:#fff}
.cta-grid{display:grid;grid-template-columns:1.4fr 1fr;gap:2rem;align-items:center}
.cta .btn-row{margin-top:1rem}
@media (max-width:760px){.cta-grid{grid-template-columns:1fr}}

/* Page header (inner pages) --------------------------------------- */
.page-head{padding:clamp(2.5rem,6vw,4.5rem) 0 clamp(2rem,4vw,3rem);border-bottom:1px solid var(--line)}
.crumbs{font-size:.88rem;color:var(--muted);margin-bottom:1rem}
.crumbs a{color:var(--muted);text-decoration:none}
.crumbs a:hover{color:var(--teal-dark)}

/* Feature rows (service pages) ------------------------------------ */
.feature{display:grid;grid-template-columns:1fr 1fr;gap:3rem;align-items:center;padding:2.5rem 0}
.feature + .feature{border-top:1px solid var(--line)}
.feature.flip > :first-child{order:2}
.feature h3{font-size:1.5rem}
.feature ul{margin:0}
.spec{background:var(--paper);border:1px solid var(--line);border-radius:var(--r);padding:1.4rem 1.6rem}
.spec dl{display:grid;grid-template-columns:auto 1fr;gap:.5rem 1.2rem;margin:0;font-size:.95rem}
.spec dt{color:var(--muted)}.spec dd{margin:0;color:var(--ink);font-weight:500}
@media (max-width:760px){.feature{grid-template-columns:1fr;gap:1.5rem}.feature.flip > :first-child{order:0}}

/* Pricing --------------------------------------------------------- */
.plans{display:grid;grid-template-columns:repeat(3,1fr);gap:1.5rem}
.plan{border:1px solid var(--line);border-radius:var(--r);padding:1.8rem;display:flex;flex-direction:column;background:#fff}
.plan.lead{border-color:var(--teal);box-shadow:var(--shadow)}
.plan h3{font-size:1.2rem}
.plan .price{font-family:var(--font-display);font-size:1.9rem;font-weight:700;color:var(--ink);margin:.2rem 0 .1rem}
.plan .price small{font-size:.9rem;font-weight:400;color:var(--muted)}
.plan ul{list-style:none;padding:0;margin:1rem 0 1.5rem;display:grid;gap:.45rem;font-size:.95rem}
.plan li{padding-left:1.5em;position:relative}
.plan li::before{content:"✓";position:absolute;left:0;color:var(--teal);font-weight:700}
.plan .btn{margin-top:auto;justify-content:center}
@media (max-width:860px){.plans{grid-template-columns:1fr}}

/* Contact ---------------------------------------------------------- */
.contact-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:3rem;align-items:start}
@media (max-width:860px){.contact-grid{grid-template-columns:1fr}}
.form{display:grid;gap:1rem}
.form label{display:grid;gap:.35rem;font-weight:500;color:var(--ink);font-size:.95rem}
.form input,.form select,.form textarea{font:inherit;padding:.75em .9em;border:1.5px solid var(--line);border-radius:10px;background:#fff;color:var(--ink);width:100%}
.form input:focus,.form select:focus,.form textarea:focus{border-color:var(--teal);outline:none;box-shadow:0 0 0 3px var(--mint)}
.form .row{display:grid;grid-template-columns:1fr 1fr;gap:1rem}
@media (max-width:560px){.form .row{grid-template-columns:1fr}}
.form .hp{position:absolute;left:-9999px}
.alert{padding:1rem 1.2rem;border-radius:10px;margin-bottom:1.2rem;border:1px solid}
.alert-ok{background:var(--mint);border-color:#9fd9cd;color:var(--teal-dark)}
.alert-err{background:#fde8e8;border-color:#f3b3b3;color:#9b2c2c}
.contact-card{background:var(--paper);border:1px solid var(--line);border-radius:var(--r);padding:1.6rem}
.contact-card h3{font-size:1.05rem;margin-top:1.2rem}
.contact-card h3:first-child{margin-top:0}
.contact-card address{font-style:normal;font-size:.95rem}
.contact-card a.map{font-size:.85rem}
.big-link{font-family:var(--font-display);font-size:1.3rem;font-weight:600;color:var(--ink);text-decoration:none}
.big-link:hover{color:var(--teal-dark)}

/* Health check widget ---------------------------------------------- */
.check{background:var(--ink);color:#c9d3e6;border-radius:var(--r);padding:2rem;margin-top:3rem}
.check h2{color:#fff;font-size:1.6rem}
.check .form label{color:#e6ebf5}
.check .form input,.check .form select{background:#1c2a4b;border-color:#334366;color:#fff}
.check .form input::placeholder{color:#7d8aa8}
.check-out{margin-top:1.2rem;padding:1rem 1.2rem;border-radius:10px;background:#1c2a4b;border:1px solid #334366;display:none}
.check-out.show{display:block}
.check-out ul{margin:.4rem 0 .8rem;padding-left:1.2em}
.check-out li{margin:.25rem 0}
.check-out .score{font-family:var(--font-display);font-size:2rem;color:var(--amber);font-weight:700}

/* Team / about ----------------------------------------------------- */
.values{display:grid;grid-template-columns:repeat(3,1fr);gap:1.5rem}
.values div{border-top:3px solid var(--amber);padding-top:1rem}
.values h3{font-size:1.1rem}
.values p{font-size:.97rem;margin:0}
@media (max-width:760px){.values{grid-template-columns:1fr}}

/* Footer ----------------------------------------------------------- */
.site-foot{background:var(--paper);border-top:1px solid var(--line);padding:3.5rem 0 1.5rem;font-size:.95rem}
.foot-grid{display:grid;grid-template-columns:1.6fr 1fr 1fr 1.4fr;gap:2rem}
.foot-grid h3{font-size:1rem;margin-bottom:.8rem}
.foot-links{list-style:none;padding:0;margin:0;display:grid;gap:.4rem}
.foot-links a{color:var(--body);text-decoration:none}
.foot-links a:hover{color:var(--teal-dark)}
.foot-addr{font-style:normal;color:var(--body);margin-bottom:1rem;line-height:1.5}
.foot-areas{color:var(--muted);font-size:.88rem}
.foot-base{display:flex;justify-content:space-between;flex-wrap:wrap;gap:.5rem;margin-top:2.5rem;padding-top:1.2rem;border-top:1px solid var(--line);color:var(--muted);font-size:.85rem}
.foot-base a{color:var(--muted)}
@media (max-width:860px){.foot-grid{grid-template-columns:1fr 1fr}}
@media (max-width:520px){.foot-grid{grid-template-columns:1fr}}

/* WhatsApp float --------------------------------------------------- */
.wa-float{position:fixed;right:1.1rem;bottom:1.1rem;z-index:60;display:inline-flex;align-items:center;gap:.5rem;background:#25d366;color:#0b2e16;font-family:var(--font-display);font-weight:600;font-size:.95rem;padding:.7rem 1.1rem .7rem .85rem;border-radius:999px;text-decoration:none;box-shadow:0 10px 30px rgba(37,211,102,.4)}
.wa-float svg{width:26px;height:26px}
.wa-float:hover{background:#1ebe5a}
@media (max-width:560px){.wa-float span{display:none}.wa-float{padding:.8rem}}