Google Ads managed by people who also build the landing page
Search, Performance Max, YouTube and Shopping campaigns run daily and reported weekly in the only numbers that matter: leads and cost per lead.
Where the money leaks, and how we stop it
In almost every account we audit, a third of the spend goes to searches that could never buy: job seekers, students, wrong cities, wrong products. Fixing that is the fastest win, before any clever strategy.
- Search terms report reviewed every week, negatives added
- Phrase and exact match, not broad match on autopilot
- Location targeting by pincode radius, not "India"
- Ad schedule matched to when your phone is actually answered
- Campaign types
- Search, P-Max, YouTube, Shopping, Local
- Review cadence
- Daily checks, weekly changes
- Reporting
- Weekly WhatsApp summary + monthly call
Tracking that counts calls and WhatsApp, not just forms
Most Indian leads arrive by phone or WhatsApp, and most accounts do not count them. We set up call tracking, WhatsApp click events and form submissions as conversions so Google's bidding learns from real leads.
- GA4 and Google Ads conversion tags installed and tested
- Offline conversion import for closed deals when you have a CRM
- Lead sheet shared with you: source, keyword, time, status
- Conversions
- Call, WhatsApp, form, purchase
- Tools
- GA4, Tag Manager, Google Ads, Merchant Center
- Account ownership
- Yours, always
Landing pages built by the same team
An ad is only as good as the page it lands on. Because we also build websites, we can ship a dedicated landing page in days, test two headlines against each other, and move budget to whichever one produces cheaper leads.
- Dedicated landing pages per service or city
- A/B tests on headline, offer and form length
- Page speed kept above 90 so Quality Score stays high
- Landing page
- Included in Growth plan and above
- Turnaround
- 3–5 working days
Management plans
Ad spend is paid by you to Google directly. Fees below are for our work.
Launch
Ad spend up to ₹30,000/month
- Search campaign setup and management
- Conversion tracking setup
- Weekly WhatsApp report
- Monthly review call
Growth
Ad spend ₹30,000–1,00,000/month
- Search + Performance Max or YouTube
- One dedicated landing page included
- Call and WhatsApp tracking
- Weekly report and fortnightly call
- Competitor monitoring
Scale
Ad spend above ₹1,00,000/month
- Full-funnel: Search, P-Max, Shopping, YouTube, Meta
- Multiple landing pages and ongoing tests
- Offline conversion import and CRM link
- Weekly call, dedicated manager
One-time account audit and restructure without ongoing management: ₹12,000.
Google Ads questions
What is your management fee?
A flat monthly fee from ₹8,000 for budgets up to ₹50,000 per month, and 15% of spend above that. Ad spend is paid by you directly to Google from your own card, so there is no mark-up.
Is there a lock-in?
One month notice, no long contracts. The account, its history and its conversion data stay with you if you leave.
Can you fix an account someone else set up?
Yes, that is most of our new work. We audit the search terms report, match types, conversion setup and landing pages, then decide whether to rebuild or repair.
Do you also do Meta / Instagram ads?
Yes, as an add-on to Google Ads for retail and D2C clients. For lead-generation businesses we usually start with Search because the intent is stronger.
Already running ads? Let us look at the search terms report.
Give us read-only access and we send back a wasted-spend figure within two working days.